LECO Design : Turn your Creative into Revenue

LEBEL

OVERVIEW

Step into the world of Soichiro Uchida — one of Harajuku’s most dynamic salon artists, known for blending creativity with commercial success. In this exclusive cutting seminar and workshop, Uchida shares his proven approach to transforming artistic vision into real-world results. Learn how to design haircuts that not only express individuality and creativity, but also appeal to clients and drive salon business.
Discover the mindset, techniques, and strategies that have made Uchida a respected force in editorial, celebrity, and salon work — and gain the tools to turn your own creative ideas into sustainable revenue.

走进 Soichiro Uchida 的创意世界——这位来自原宿、将创意与商业成功完美融合的发型艺术家。在这场独家剪发研讨会与工作坊中,Uchida 将分享他如何将艺术构想转化为实际成果的实战方法。
学习如何设计出既能展现个性与创意,又能兼顾顾客喜好、提升沙龙业绩的剪发作品。

探索让 Uchida 在时尚编辑、名人造型与沙龙界备受尊敬的思维方式、技术与策略,获得能让你将创意真正变为可持续收益的关键工具。



WHAT YOU WILL LEARN

Seminar


10am - 1pm

• Showcasing 3 different sellable creative designs on stage.
• Detailed explanation of the creative techniques
• The concept behind the designs
• Photography techniques for social media postings

• 现场展示 3 款兼具创意与商业价值的剪发设计
• 详细解析创意技法与操作要点
• 分享每款造型背后的设计概念
• 拍摄与社交媒体发布技

Workshop


2pm - 6pm

Turn your Creative into Revenue
1 hair cut and color design on mannequin heads under the guidance of Sou-san

让创意变现
在 Sou-san 指导下,于假人头上完成一款剪发与染发设计


GUEST STYLIST

Soichiro Uchida  
Founder
LECO
Soichiro Uchida began his salon career in 2003 as a top director at a Harajuku salon. Since then, he has excelled across various fields including general and industry publications, seminars, hair shows, celebrity hair and makeup, and product development.

Career Milestones:
• 2018: Opened LECO in Shibuya
• 2020: Launched second brand QUQU
• 2021: Opened öben in Shibuya
• 2022: Opened odd in Shibuya
• 2025: Opened ØØn in Shibuya

Awards & Recognition:
• 2020: Winner of JAPAN HAIRDRESSER OF THE YEAR
• 2022, 2023, 2024: Three consecutive wins of PREPPY Real Trend Grand Prize

As a representative, he is expected to achieve even greater success in the future.

Published Books:
•"How to Find Yourself" (2013)
• "Uchida Style +α Cut" (2017)
• "Uchida Book" (2018)
• "Uchida Technique - One Cut, One Soul" (2022)

He also releases original products including scissors and scissor cases.

内田聡一郎于2003年开始在原宿的沙龙担任顶级总监,开启了他的沙龙工作生涯。此后,他在各个领域都表现出色,包括一般杂志、行业杂志、研习会、发型秀、名人发型化妆以及产品开发等。

职业里程碑:
• 2018年:在涩谷开设LECO
• 2020年:推出第二品牌QUQU
• 2021年:在涩谷开设öben
• 2022年:在涩谷开设odd
• 2025年:在涩谷开设ØØn

奖项与荣誉:
• 2020年:荣获JAPAN HAIRDRESSER OF THE YEAR
• 2022年、2023年、2024年:连续三年获得PREPPY真实潮流大奖

作为代表,他在未来有望取得更大的成就。

出版著作:
• 《自己的寻找方法》(2013年)
• 《内田流+α剪发》(2017年)
• 《内田本》(2018年)
• 《内田技法一刀入魂》(2022年)

他还推出包括剪刀和剪刀套等原创产品。

13 Nov 2025 - 13 Nov 2025

Nekderx Academy PJ



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